PRIVACY POLICY
We have attempted to make our privacy policy as clear and straightforward as possible.
The Game Toys (www.gametoys.co.uk) website is operated by Cole Retail Ltd, a limited company registered in England and Wales, with a company registration number of 6858424, and a registered office at 52 Denver Drive, Great Sankey, Warrington, Cheshire, WA5 8DE.
References we make to “us”, “our” or “we”, all refer to Cole Retail Ltd.
Summary
Most of the information we process is provided directly by you when you complete our checkout process to place orders with us. In general we collect only the information we require to fulfil our contratual and legal obligations and to enable us to operate diligently as an organisation.
Primary uses
| Information | Purpose |
|---|---|
| Invoice Name and Address | We use your invoice address to form a contract with you and provide an invoice. This may be the same as the delivery address. |
| Delivery Name and Address | We use the delivery address to fulfil orders, as such this information will be shared with our delivery partners for he production of shipping labels and . This may be the same as the invoice address. |
| E-Mail Address | We use your e-mail address to provide order updates. We may include limited marketing information with these updates, but your e-mail address will not be added to any mailing list without your consent. We will share your E-Mail address with our delivery partners so that they can provide updates on your delivery. |
| Telephone Number | We may use a telephone number to contact you regaring your order. If you have supplied mobile number will will share this our delivery partners so that they can provide you will updates on your delivery via SMS messaging. |
| IP Address | We store your IP Address with your order, and use this as part of our order validation and fraud scrutiny process. |
Data Storage
Your information is securely stored.
Data Retention
Your order details form part of our company records. We are legally required to retain company records for six years from the end of the last company financial year they relate to.
Similarly to comply with the Consumer Rights Act 2015, we retain order informaion for six years to validate any potential legal claimns.
We remove name, address, email and phone numbers from our order records after seven years, with the exception of invoice and delivery countries partial UK postcodes. (We retain district, sub-district and sector, but remove remove the trailing two unit letters). We retain de-personlaised order details for analysis purposes.
Fraud and Law Enforcement
We will co-operate fully with any verified requests form information from law enforcement organisations. We may use any of the personal information you have provided to analyse, identify and prevent fraud.
Your Data Protection Rights
Under data protection law, you have rights including:
- You have the right to ask us for copies of your personal information.
- You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
- You have the right to ask us to erase your personal information in certain circumstances.
- You have the right to ask us to restrict the processing of your personal information in certain circumstances.
- You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances. You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.
How to Complain
If you have any concerns about our use of your personal information, you can make a complaint to us. You can also complain to the ICO if you are unhappy with how we have used your data.